‘U’
Universal – Suitable for all
It is impossible to predict what might upset any particular child. But a ‘U’ film should be suitable for audiences aged four years and over. ‘U’ films should be set within a positive moral framework and should offer reassuring counterbalances to any violence, threat or horror.If a work is particularly suitable for a pre-school child to view alone, this will be indicated in the Consumer Advice.
Discrimination
No discriminatory language or behaviour unless clearly disapproved of DrugsNo references to illegal drugs or drug misuse unless they are infrequent and innocuous, or there is a clear educational purpose or anti-drug message suitable for young children.
Horror
Scary sequences should be mild, brief and unlikely to cause undue anxiety to young children. The outcome should be reassuring.Imitable behaviour
No potentially dangerous behaviour which young children are likely to copy. No emphasis on realistic or easily accessible weapons.Language
Infrequent use only of very mild bad language.Nudity
Occasional natural nudity, with no sexual context.Sex
Mild sexual behaviour (for example, kissing) and references only (for example, to ‘making love’).Theme
While problematic themes may be present, their treatment must be sensitive and appropriate for young children.Violence
Mild violence only. Occasional mild threat or menace only.Overall I think that this classification best fits our music video.
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